My Opening Two Minute Film : My Ident...

Today James was back with us (poor him having two hours of everyone going "James I need help!"), but yaaay for us! So I could start the creation of my logo, I decided to go for my idea one after asking James for his advice (and being reassured that I could create it), this idea was the row of beach huts, spelling out "seaside" with birds flying around the beach huts.

My Final Logo Idea

So here it is a step to step guide to the creation of a logo (just in case anyone wanted to recreate it!)
What you will need :
+ Photo shop programme
+ After effects programme
+ A very patient James (or your own version)
+ The undo button (it shall come in handy for those oops moments!)

Step One:
The first section which I concentrated on was on the creation of a row of beach huts. I started of with a plain image of a beach hut which I imported into photo shop. I started of by creating a transparent background for the beach hut, this involved using the erasing button (yes that's the right the simple but effective rubber). Once I had one beach hut, I opened a new page on photo shop, changed the settings a little, and then imported my beach hut that I had just edited. I then copied the beach hut six more times, so I ended up with a row of seven beach huts. However the issue was each beach hut was obviously the same (and looking a little boring) so I decided to manipulate the colour and saturation. I initially wanted to just change the colour of the roofs and doors and keep the main colour of the Beach huts the same, however when I tried to do this the originally colour 'bled' into the new one and it didn't give the right look, so I decided to go crazy, and create a row of different colour beach huts (at least my logo shall be remembered!).
Step Two:
This similar to the beach huts, involved importing an image of a sea gull (what else could you have to represent the seaside) into photo shop, and creating a transparent background. I again used the eraser button, however this did take quite a while as a seagull is not as easy to draw round as a beach hut!
Step Three:
This is the stage where I could finally open us after effects (yay I actually started to feel like I was making a logo). I started of by importing the two files that I had created in photo shop (the row of the seven beach huts and the bird). I then decided to start by focusing on the beach huts, I decided to save adding the text spelling out 'seaside' above the beach huts and 'production' below until after effects, so this process involved me using the text tool to add, re-size and create a certain font for each letter
Step four:
Now it was time to start animating, I was a bit unsure of how I wanted to add movement to my logo, so James came to the rescue again and suggested I just used one bird who fly's across the page, revealing each letter to spell out 'seaside' as it goes. I then decided that once the letters seaside are revelled i would fade in the beach huts, followed by the word 'productions'

This is my final ident: